Wednesday, 22 February 2017 09:40

Acacia Africa Launches Africa Travel Catalogue

Acacia Africa has taken a fresh approach to marketing this year with the adventure travel specialist producing its first ever catalogue. A condensed version of the specialist's yearly brochure, the 2017 catalogue’s 32 pages cover the complete collection including Camping and Accommodated Overland tours, Small Group Safaris, Short Safaris & Treks, and City Breaks & Short Stays. With its eye firmly on Generations Y and Z, social media cues feature prominently and the catalogue uses bold imagery, brief tour snapshots and inspiring travel quotes throughout.

Arno Delport, Acacia’s Sales & Marketing Manager comments, “We have recently made some exciting changes. After last year’s successful launch of the Accommodated Overland program, we are now offering six new tours for 2017. In addition, we have recently added a series of new video-clips to our social media profile showcasing the Acacia Africa experience, and a further 'adventure highlight' video is scheduled to go live in March. The fresh look, slimmed down catalogue goes easy on the environment and we hope it will encourage our trade partners and consumers to explore the exciting fresh content online.”

According to the tour operator catalogues or brochures are still relevant for prospective clients especially those looking at a wider range of adventure tours and itineraries of a longer duration. Good news for its partners: Acacia’s trade bookings for 2016 were up on the previous year and the operator is already seeing encouraging signs of growth for 2017.

Arno Delport comments, “Booking with agents is popular. ‘Agent friendly’ millennials are likely to spend more than those who travel independently, and - according to a recent Skift report - they prefer the expertise and support given by the travel agent rather than the hassle of “do-it-yourself” travel. From this perspective, overland travel in Africa continues to show promise, especially in areas where the local infrastructure is less well developed and is less suited to independent travel. The reliability offered on an overland tour, and the fact that we are ABTA bonded, is also crucial for prospective clients (and their parents who in many cases are contributing) in their decision about how to experience Africa.”

Acacia Africa’s 2017 catalogue includes six new accommodated overland options for the 18-39 market including the four day Kruger Safari, seven day Kruger, Swaziland & Beach, 12 day Coast, Lesotho and Cape Town, 19 day Kruger to Cape Town, 40 day Southern Africa Adventurer and 46 day Southern Africa Explorer.  Prices start from £395pp (land only, no single supplement). 

Acacia has also introduced a new 12 day open age small group safari, the 12 day Delta & Chobe Waterways accommodated tour. The tour includes game-walks in the Polokwane Game Reserve. From £1,200pp (land only, no single supplement) + Safari Pass from £950pp including transport, accommodation (twin share en suite 10 nights, twin share pre-erected tent with en-suite one night), most meals and services of a tour leader/guide. Starts Johannesburg - ends Johannesburg.

The NEW 12 day Coast, Lesotho and Cape Town accommodated overland tour includes a visit to Lesotho (optional pony trekking) and to the Mountain Zebra National Park, South Africa's third largest park. From £715pp (land only, no single supplement) + Adventure Pass from £70pp including transport, twin share accommodation, most meals and services of a tour leader/guide. Starts Durban - ends Cape Town.

NEW seven day Kruger, Swaziland & Beach accommodated overland tour includes Big Five game drives in the Kruger and optional mountain bike riding in Swaziland’s Mlilwane Wildlife Sanctuary. From £485pp (land only, no single supplement) including transport, twin share accommodation, most meals and services of a tour leader/guide. Starts Johannesburg - ends Durban.

To request a 2017 Acacia Africa catalogue please visit the website. Visit Acacia Africa's channel on YouTube. View one of the latest Acacia Africa “Experience” videos

All the above tours operate year round and prices exclude return flight. Acacia Africa (020 7706 4700; SATSA membership No. 1931, ATOL No. 6499 and ABTA No. W4093 PROTECTED. 

Published in News
With all the preperations done at the Forest Hotel in Solihull, we anxiously were awaiting the arrival of our 15 Africa specialist travel agents, one by one arriving with smiles and a glass of pressecio offered to them, we all got to meet and catch up before sitting down for what was a really wonderful dinner and proceeded with the presentation from our participating SATOA members.

First up with Robert from Three Cities Hotels and Rovos Rail with many oooh's and aaah's Robert seemed to dazzel everyone with the "where to rid yourself of your mother" in law comment - you will have to attend one of our dinners coming up with Robert to learn more about this brilliant idea.

We then moved onto the lovely Brad from Africa Collection who really made sure that everyone knew who they were and the destinations they offered, with a wonderful smile and in true Brad charm, he had them (the ladies) mesmerised and as always a very detailed encounter of just Who and What Africa Collection is.

We finished our first round early so made a quick headway to Tesna from Luxury Representation Collection who gave us a wonderful tour of many of the African Hotels and Adventures hotels and my favourite image of the evening, her very own shot of Gondwana Game Reserve's views.  We then moved onto the beautiful Fairlawns Hotel which now has a new Spa area - give Tesna a shout for more information or even Brad as he stayed at Fairlawns for his honeymoon.

Starters arrived and the once very chatty table became rather quiet as everyone jumped into what what just the most delicious starters.  

Next we were onto Sue from Ethos Marketing who was talking about Garonga and the Blue Train.  Showing images of that amazing experience of "bathing in the bush", a few wows and a "I have done that there" we moved onto the gorgeous Blue Train with the ideal vision of sitting in the observation car and watching the clear night sky and the millions of stars out there.  Wait, back to work everyone.

Somak Holidays and Justin who was a 'newbie' and inaugarated into doing his first SATOA Agents dinner.  With a focus on their East Africa product but their severe growth in South Africa, we were all quite excited to hear of all the new things as well as the login to their system. Here is to many more dinners with Justin.

We squeezed in Tolene from Boutique Travel Marketing who took us on a journey starting in Cape Town with a beach front stay, moving onto the winelands for that ever delightful meal with a view.  Don't forget the elephants at Buffelsdrift Game lodge and walking with Giraffe at RiverBend Lodge.  But the final wow factor and many gasps - the Shark Diving with Marine dynamics.

Prizes were handed out in a lucky draw and someone won the best prize in our view - a whole box of marshmallow easter eggs - these are made by Beacon (a South African brand) and can only be bought at your local South African shop.

To see some images from the evening along with our prize winners, why not hop on over to our page on facebook and let us know if you have joined us at a dinner before.. 

We look forward to  seeing you at one of our wonderfully interesting and entertaining dinners.

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