Thursday, 11 October 2018 13:15

2018 World Congress of Audiology to debut on African Soil in the Mother City

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Cape Town and the Western Cape is gearing up to welcome for the first  time the Biennial World Congress of the International Society of Audiology 2018,  scheduled to take place from the 29th to the 31st of October.

Making its debut on African soil, the conference will take place at the  Cape Town International Convention Bureau (CTICC). Expecting up to 800  delegates, the conference is expected to have an estimated economic impact of R15,3m.

The scientific programme covers a wide-range of areas including adult  and paediatric hearing aids, diagnostic audiology, e-Health, electrophysiology,  special populations and a focus on the future priorities for the profession and  science of audiology. Attending the three day line-up will be leading experts  from the USA, Europe, Australia, UK and other world regions, who will impart  insights on cutting-edge translational and clinical research.

“South African audiologists through their organisations including the South  African Association of Audiologists (SAAA) and the South African  Speech-Language-Hearing Association (SASLHA), in partnership with the South  African Society of Otorhinolaryngology, Head and Neck Surgery, won the bid to  host this world event in audiology. This will be the first time in the 65 years  of their existence that the International Society of Audiology will have their  meeting in Africa. We look forward to host delegates and presenters from more  than 40 countries. We extend a warm South African welcome to our colleagues and  their partners from around the globe," commented Susan Strauss, National President SAAA and Chairperson of the local organising committee of the conference.

One of the main themes of the conference is to make audiology services  accessible to all people. South Africa and other African countries in  particular, have a lack of trained audiologists and hearing health care service  providers.

“We are thrilled to welcome health professionals and delegates from  across the globe to this inaugural biennial congress, dedicated to the vital  service of enabling hearing. Statistics reveal that close to 40 million people  living in sub-Saharan Africa are living with a permanent disabling hearing loss.  With Cape Town being a spring board into the rest of Africa, hosting the 2018  World Congress of Audiology in the province creates a unique opportunity to stimulate  awareness and promote audiology and hearing health across the African continent,”  commented Wesgro CEO, Tim Harris.

The Western Cape’s Minister of Economic Opportunities, Alan Wine,  added: “We are delighted that the World  Congress of Audiology has chosen the Western Cape to host their first ever conference on the African continent which shows real confidence in our meetings and conferencing tourism offerings. We look forward to hosting the delegates  and showing them all that Cape Town has to offer and wish them fruitful  discussions around the important issues facing audiology on the continent.”

Wesgro’s Head  of the Cape Town & Western Cape Convention Bureau, Corne Koch, concluded: “Meetings of this nature creates more than just economic impact to tourism.  It leaves legacies and develops our local knowledge economy.  It is particularly fitting to the region, as two of the top Higher Education Medical Facilities in sub-Saharan Africa are located in Cape Town and Stellenbosch.  The academic  stimulus created through such a congress brings unsurmountable knowledge  sharing into the province.”

Wesgro is Cape Town and the Western Cape's official Tourism, Trade and Investment Promotion Agency, and receives its mandate and funding from the Western Cape Government's Department of Economic Development and Tourism and the City of Cape Town.

Media enquiries:

Sarah Brownlee
Media Relations Officer, Wesgro
Tel: 021 487 8700
Cell: 083 577 0327
Email: sarah@wesgro.co.za  

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