Committee Members

Member   Details

Tessa Bott




Tessa has over 25 years' experience working with the Africa Travel Industry. She was born and raised in South Africa and  she worked in the travel and hospitality industry in South Africa and in Botswana until she moved to the UK in 2000. 15 years later and Tessa is still in the UK and started her own marketing and representation company TSESSABE 8 years ago.  


Dawn 09.16.1

Dawn Wilson



Botswana Tourism Board

Dawn has been working with the Botswana Government since 2001, initially looking after Communications in the UK covering a wide range of issues from human/wildlife conflict, HIV/AIDS, diamond developments and eco tourism. Taking on the tourism brief in 2007, Dawn now works directly for the Tourism Board promoting the destination to consumers and providing a training resource for the trade. She is responsible for Botswana's Tourism activities in the UK, Ireland, Spain and Portugal.


Justin Coles



Somak Holidays

Justin has over 20 years' experience in the travel industry, and has a passion for Africa and in particular, South Africa.

He is a relatively new addition to the Somak Holidays team and has been travelling the country meeting agents, and helping to develop their business since February 2014. 





Rob Morley



Tailormade Africa 


satoa pic

 Sheena Dovey


Brand Awareness

Planet Destinations

Sheena started her Africa journey nearly 20 years ago when she was the product manager at a large tour operator after earning her stripes in the retail travel agency world. Upon opening her hotel curtains on her first day in Cape Town - she was confronted with Table Mountain...needless to say she was sold and never looked back.

Sheena started her represenation company, Planet Destinations, some 10 years ago covering DMC's, hotels and safari lodges. With four on the team covering Africa, Middle East, Indian Ocean and India - they have all travelled through each destination and love to bring their own twist to the travel industry.


Peter Shanks


Brand Awareness

Imagine Cruising 

Peter is Development Director at Imagine Cruising, one of the leading Cruise and Stay Holiday Operators with offices in Swindon(UK), Cape Town and Dubai. Africa is a key destination for Imagine combining cruises to and from Cape Town and stay and tours in Cape Town, Winelands and around Victoria Falls. Prior to joining Imagine, Peter spent 12 years with Cunard Line as President and Managing Director. Prior to that Peter was Managing Director of Going Places and Commercial Director of Thomas Cook.

 Lee Barker



Kerzner / One & Only





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